6 Steps on How to Start a Dropshipping Business

Dropshipping is a retail business form wherein the seller does not keep goods sold in stock but forwards customers’ orders to dropshipping suppliers who pack and ship the goods directly to the customer. There is no need for stock inventory or warehouse for this method.

Please make sure you fully understand how dropshipping works and its advantages and disadvantages before using this in your business form. If you are ready, then follow the steps below. 


How to Start a Dropshipping Business? 

Dropshipping Process
The Dropshipping Process

If you have fully decided to start a dropshipping store, I would suggest following the steps below. 

1. Choose dropshipping business ideas.  

The first thing to do is to take some time to find the best dropshipping business ideas. Finding a business idea means you need to find a niche that fits your interest and, at the same time, profitable. Do market research to find out the latest trending products – you can use tools like Google Trends or Ubersuggest’s Keyword Tool. 

2. Conduct competitor analysis.  

If you have found the product you want to sell, the next step is to know your competitors. You to educate yourself on what products your competitor is selling and how they are selling their products. 

3. Choose a dropshipping supplier.

Research and make a list of different dropshipping suppliers and list their products in the niche you want. Then, take note of the following: 

1. How long the supplier has been in the dropshipping platform and its rating. 
2. Contact the suppliers and ask questions regarding minimum order quantities and shipping times. 
3. Once you have scaled-down your list, make a sample order with the suppliers, keeping in mind what a customer would expect from you when placing an order. It is also a way for you to compare the shipping duration, product quality, and packaging of different suppliers; thus, it would help you decide which dropshipping supplier to choose. 

4. Building a dropshipping business store

If you plan to make your online store but don’t have a domain yet, make sure to get the right domain name. To make things easier for you, use a free business name generator in generating the right domain name and always get a .com website domain.

If you are not ready to have your website, then you can look for an eCommerce platform that allows the dropshipping method – Amazon, Shopify, and Shopee, to name a few. In this way, you don’t have to bother getting a domain name and the tricky things related to website building. These eCommerce platforms do provide tools you can use to start your dropshipping business. 

5. Marketing your product

The next step on the list is marketing your product. It would be best if you let people know what you are selling and, in a way, promote your store. Since everyone almost has a social media account, use social media like Facebook and Instagram, or have your circle of friends shares your product post to increase your reach. You may also join groups for more audience. 

If you have a spare budget for marketing, you can use Facebook advertising and retargeting ads. Find an influencer that could promote your products to their blogs and offer them affiliate commission instead of paying them. The reason is it is not 100% that niche-specific influencer promotion will convert to a sale. 

6. Optimize 

Your work for your store does not stop in marketing, as you need to analyze the results of your hard work. To optimize means that you need to check which marketing strategy converts more and which does not. You can also compare your prices against a competitor and see if you can change to make things competitive. 

Takeaway

Dropshipping is not for everyone – you must understand how it works before you use it. Just like any business model, it will only work if you know how the model works. If you don’t, then it will just end up in failure. Make a plan and a backup plan to ensure business survival. 

To know which companies offer dropshipping, check 10 Top Dropshipping Company for Your eCommerce Business.

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